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Digital Marketing Services
Holistic Marketing Strategy & Integration
Digital Communications | Web Design & Development
Email Marketing Strategy and Management
Social Media Marketing
Search Engine Optimization (SEO)/Search Engine Marketing (SEM)
Most companies operating during the digital age are aware of how powerful social media can be. It can be a place to advertise your services, build a loyal following, and engage with your target audience. But how do you decide what kind of digital content will drive...read more
If you haven’t heard, customer experience (CX) is the driving force behind our current economy. While face-to-face interaction is still extremely important, your digital brand is usually the entry point for customers to get to know you, and your website is probably...read more
In digital marketing, we often use the word “experience” to describe how we interact with customers, but we rarely define what “experience” means. According to Pine II and Gilmore, an experience occurs when a company intentionally uses services as the stage, and goods...read more
How to Build and Keep Good Relationships with Consultants, Independent Contractors, and B2B Partner Agencies
Our digital world has led to a digital gig economy, with an ever-growing number of workers employed part-time, in temporary work, or as full-time contractors or consultants. Fewer and fewer people are employed in a traditional manner, where they work in a defined role...read more
I started working in marketing more than a decade ago. At the time, I was in graduate school for a master of fine arts degree in creative writing, and marketing just seemed to be a good fit. I spent 10 years as “the marketing girl” for various companies in tech and...read more
It’s been almost a month since the General Data Protection Regulation (GDPR) was adopted to protect individuals within the European Union (EU) and the European Economic Area (EEA). Many email inboxes were flooded with messages from organizations informing their...read more